3 Ways to Get Your Integrated Marketing in Gear

Do you feel your marketing efforts need to be more unified? Try integrated marketing – a holistic approach to ensuring your audience receives a consistent message both online and offline. But to be effective, you need the data to reach them the way they want to be contacted. Here’s 3 easy ways to get your integrated marketing in gear.

  1. Add consumer and business emails to your postal database.
  2. Add mobile numbers for SMS/text marketing.
  3. Add social media data for over 20 networks like Facebook, etc.

See how Penton’s use of data has resulted in a 140% ROI here

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